What is responsiveness?

What is responsiveness?

Responsive websites are websites that can change their original appearances and functions to fit and perform properly on all types of devices, whether it’s being opened on desktops, laptops, smartphones or tablets. The goal of site responsiveness is to make sure that every website visitor accesses the same information and tools irrespective of their browsing devices.

Since over 60% of internet traffic now comes from mobile devices today, mobile internet usage has grown more than desktop users. This ever-increasing global mobile device usage compels businesses and companies to continuously increase the mobile presence of their websites to create a smooth surfing experience for mobile users.

Hotsnow’s Finland currently focuses on mobile-friendly and fully responsive website design and development for small, medium and large businesses. We make use of flexible grids and media queries to achieve a fluid layout that easily changes content sizes and page elements depending on the browsing devices’ screens.

Your need for responsive websites

The first benefit of having a responsive website is the cost-saving that comes from not having to build two sites to fit various types of browsing devices—mobiles and desktops.

Also, running a mobile-friendly website allows more mobile users to browse through and to revisit your site.

Finally, a responsive website ranks more on search engine results directed by mobile devices. That on itself enhances your brand’s visibility to more online audience, as over 60% of online web surfing now emanates from mobile devices. Search engines also tend to favour more mobile-friendly websites, which makes it a must for any brand that wants to maximize the available traffic that can come from search engines to websites. Non-mobile friendly websites are no longer displayed on the first page of mobile search results as Google, and other search engines have included responsiveness as a significant step in search engine optimization.

Maximum Responsiveness

Combining simplicity, minimalism, and usability, we based our sleek designs on the Scandinavian perspective. Research shows that using fewer designs produces excellent navigation experience and site engagement of users. Our design method aims at reflecting the image of your business and leaving an enduring imprint in site visitors.

During the design process, we also provide continue consultation that help you choose your desired layout, style, and structure for the website. We are expert at strategically placing content on pages for the best user experience. Also added to our services include structuring, content architecture, and ensuring the consistency of site content and your business goal. Since rich and useful content positively influences your business credibility, we raise your chance of being referenced by notable authority and influencers in your domain.

Complete Website Re-design

While we help new businesses in designing brand new responsive websites, we also help companies with existing websites to convert their non-mobile friendly websites into responsive sites. We can redesign and carry out a technical update on outdated websites alongside providing a professional consultation for website improvement. The degree of updates usually varies based on the individual needs of a client.

Prioritizing Accessibility and Usability

In the design of any website, we put into consideration the need and preference of a specific audience. We aimed at achieving user appeal and meeting the expectations of users. The Hotsnow’s approach also focuses on providing ease of access and user-friendly interface for every possible user, without leaving out those with disabilities.

Also, we never leave out the site speed, knowing its importance to mobile users. Thus, the contents of our websites are always fast to navigate and load.